Yuno
Your guide to embracing a healthy eating journey, offering insights and practical know-how. Designed with busy young professionals in mind, Yuno empowers you to prioritize nutritious choices despite your time constraints.
Design thinking helped to provide a structured and human-centered approach to developing the branding strategy. It helps deeply understand the audience's needs and preferences, fosters creative thinking for unique solutions, and ensures that the brand elements resonate effectively. By following the design thinking process, we can create a branding strategy that's not only innovative but also tailored to the specific wants and emotions of the target audience.
Challenges
Challenges for Yuno, the app which aimed at helping busy individuals maintain a healthy diet might include:
Time Constraints
Busy schedules leave little time for meal planning, preparation, and cooking.
Convenience vs. Health
A desire for quick and convenient food options can often conflict with making healthy choices.
Cost
Healthy food options might sometimes be perceived as expensive compared to more readily available alternatives.
Solutions
Yuno developed an app with the following features:
Responsive
By prioritizing accessibility, we promote inclusivity, comply with legal requirements, broaden our audience, enhance user experience, and prepare for future technological advancements. Ultimately, digital accessibility ensures that technology is a tool for equality and participation for everyone.
Design system
Responsive design is crucial as it ensures that websites and applications adapt seamlessly to various devices and screen sizes. This adaptability enhances user experience by ensuring easy navigation, readability, and functionality across smartphones, tablets, laptops, and desktops.
Inter
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